F.R.E.E.

Dear Black people..

What's FREE?

In the decades leading up to the Civil War, the Northern states called themselves 'Free States.' They used that word as a moral high ground against the South. But we must ask, what freedom did that word truly deliver?"

The answer is a painful truth, one we define as F.R.E.E.: Funding. Racism. Exclusion. Exploitation.

The wealth of the North was built on the Funding of Southern atrocity. Their liberty was enforced by Racism in their own state laws. They built their economy through the Exclusion of Black labor and capital. And their political power was secured through the Exploitation of moral compromises.

This is not a mission of hope alone; it is a mission of action. It's an investment in a tangible solution. Our $1,000 F.R.E.E.: Funding. Racism. Exclusion. Exploitation high-impact tees are the engine. The profits from every purchase will contribute to our $15 billion fundraising goal to build our Economic Foundation, and to end our dependency on the systems that were designed to fail us.

The complexity of our struggle requires a complete system, one that is not compromised by political expediency or greed. We are building a foundation where the core principles of humanity, worth, and economic equity are non-negotiable.This is a system that cannot be resurrected against us because we own it.

What's FREE? SBLF is building True Freedom—because only we can.